Good Questions Lead to Closed Deals [Podcast Video Interview]

So many people think of “closing a deal” as this pressure cooker moment, putting on the heat, or some strong arm tactics to win a project. But the truth is, it’s an almost surgical effort to find the little obstacles to customers making a decision on the path to victory. You can only find those obstacles by asking great questions to uncover why the customer may be hesitating, what internal obstacles they are facing, or what else they would like to see from you and your company.

Here’s a podcast interview I did with Chris Smith who is host of Sales Lead Dog, where we talk about the habits and processes I use to make sure you’re really listening to your customers, and your team. I also cover my recommendation on the best way to use a disciplined 30/60/90-day plan when starting in a new leadership position, how to build employee buy-in, and how leaders can “get in the weeds” without meddling or micro-managing.

Check it out.